Carol was also able to answer all of my questions

Working with Carol Dunlop of CSI Corporation for the past few months has introduced me to new social media platforms....

Tracey West, CEO
Tracey West Irresistible Pound Cakes
www.irresistiblepoundcakes.com
www.facebook.com/irresistiblepc
www.twitter.com/irresistiblepc
Orders: (678) 613-3973
irresistiblepoundcakes.com/

5.0
2016-10-31T14:26:48-04:00

Tracey West, CEO
Tracey West Irresistible Pound Cakes
www.irresistiblepoundcakes.com
www.facebook.com/irresistiblepc
www.twitter.com/irresistiblepc
Orders: (678) 613-3973
irresistiblepoundcakes.com/

Working with Carol Dunlop of CSI Corporation for the past few months has introduced me to new social media platforms. I was very familiar with Facebook and Twitter but wasn't using Pinterest and had recently switched to using Mailchimp to send newsletters. Carol was able to setup Pinterest and Mailchimp and merged them with all of my social media platforms making them easier to manage. She was also able to answer all of my questions even those dealing with my website and made recommendations for improvements. Thanks Carol for all of your hard work.

Investing in Carol’s services = big payoff

Carol Dunlop has been a tremendous help when it comes to marketing for my CrossFit gym. She helped set up...

Shane Bonilla
Owner, Coach
CrossFit III

www.crossfitiii.com

5.0
2016-10-31T14:37:00-04:00

Shane Bonilla
Owner, Coach
CrossFit III

www.crossfitiii.com

Carol Dunlop has been a tremendous help when it comes to marketing for my CrossFit gym. She helped set up and connect all of my social media avenues. She has come up with great ideas from holiday events to fundraising to media options to set our gym apart. I believe investing in Carol's services for your business will be one of the biggest payoffs you will see!

It was so nice to have Carol in my corner

Carol jumped in and helped me get my website and Facebook page set up quickly and without taking a lot...

Tana Gildea
Author, The Graduate’s GuideTM to Money
Author, Building a Business, Building a Life

www.www.graduatesguidetomoney.com

5.0
2016-10-31T14:39:13-04:00

Tana Gildea
Author, The Graduate’s GuideTM to Money
Author, Building a Business, Building a Life

www.www.graduatesguidetomoney.com

Carol jumped in and helped me get my website and Facebook page set up quickly and without taking a lot of my time. That was so helpful when I was overwhelmed with getting social media integrated for my book. Thanks, Carol, for your responsiveness and for getting my Facebook page up and running. It was so nice that I had you in my corner and didn’t have to waste my time “figuring it out!”

Carol goes over and above our expectations

We have been clients of Creative Services International, Inc. for many years. Carol is an awesome person to work with....
5.0
2016-10-31T14:42:37-04:00
We have been clients of Creative Services International, Inc. for many years. Carol is an awesome person to work with. She designed our website several years ago and has recently transformed it into a site we are extremely proud of. It is easy to maneuver through, colorful and up to date.She goes over and above our expectations. She also manages our Facebook page and is doing an extraordinary job there too. Would suggest for any website needs contact CSI,Inc. some of her ideas are just over the top!!!!!!

#customerservice

I've been a client for 15 years, since I met these folks at a landscape company I worked for, where...

www.millerwelldrilling.com

5.0
2016-10-31T14:44:42-04:00

www.millerwelldrilling.com

I've been a client for 15 years, since I met these folks at a landscape company I worked for, where they built a beautiful and extremely forward-thinking site. Since then, CSI has built and managed 2 other company sites for me and my teams. We are currently in a complete redesign on one of them- the developer quit supporting the template and CSI stepped up and did a redesign at NO CHARGE! #customerservice.
5
5

5 Free Plugins to Grow Your Email List Using WordPress

Share on facebook
Facebook
Share on twitter
Twitter
Share on pinterest
Pinterest
Share on linkedin
LinkedIn

 [imaioVideo v=1]

Have you heard the phrase “The Money is in the List”? Believe it because it’s true. If you don’t have a list of interested people who have subscribed to get more of what you’re offering, your business is really dead in the water.

Most of the time when you hear about lists, you immediately think about internet marketers and visions of sleaziness begin to appear. Well, I can’t say that didn’t occur to me too when I first started marketing my business on the internet, but I quickly realized that was an untruth—a lie.

If you don’t get anything else from this presentation, you have to understand that you HAVE to HAVE a list of people who have said “YES!” and subscribed because they really want to learn more about you and your business. You can have the most awesome service or product in the world, but it won’t help anyone solve any problems if they don’t know it exists. Even if people know about your business, they’re not likely to buy from you if they don’t KNOW, LIKE and TRUST you.

Build Trust – Get Business

The only way to build trust with potential clients is to get them to like you. But they won’t get to know you or even trust you if they don’t have a way to learn more about you and how you operate. The best way to accomplish this task is through your email list.

Each week that you send out a newsletter or information from your blog to your subscribers, you bring them one step closer to going deeper in their relationship with you and actually purchasing from you.

BOOM!

Great! Awesome work, but wait a second, how do you get people on your list in the first place?

You give them a great reason to exchange their email address for something you’re giving them for free. It’s called an ethical bribe. Don’t think you need a bribe to get people to opt-in to your list? Maybe, maybe not. But think about it…

  • How many other companies are there that do the exact same thing you do?
  • How will potential clients know who is best for them?

You need an edge to stand out from the crowd. Besides, people don’t just want ANY company to help them solve problems; they want the company or person that they resonate with—who understands their problems, to help them. They want someone they can feel good about trusting, to help them.

These 5 plugins will be immeasurably valuable as you build your business by assisting you to build your list.

MailChimp

None of the other plugins are as important to me as this one. MailChimp is THE free email list management software that you’ll need to implement first thing. I’ve used it for over three years. It’s easy to learn, especially since they now have drag & drop templates. You can use their pre-designed templates or you can create from scratch using their bare-bones templates. Either way, you will be totally satisfied with the results. In the free version , you are allowed up to 2000 subscribers. That should be enough to get you going.

When you decide to move up to the paid version, they have an automation feature where you can set up a series of auto-responder emails to go out over a period of time as a “get to know you series” or even create an automated e-course.

The plugin that you’ll use on your site comes with a sidebar widget you can use to hold your sign-up form. This makes it pretty easy for potential subscribers to find your sign up form and subscribe.

Pop ups and Opt-in Forms

Although you can put the sign up form in the sidebar, users may not necessarily see it or use it. That’s where Pop Ups come in. A lot of business owners say they don’t like Pop Ups for newsletter sign ups and feel they are annoying. They say they don’t want to irritate their users so they don’t use them.

I use to think like that too. But remember what I said earlier…you can’t help people if they don’t trust you enough to become a client or even a subscriber. With that said, I want to encourage you to get over that feeling that you are annoying people because you are in business to serve your clients and make money also right? But if they aren’t your client or subscriber, you can’t serve them…right?

The Pop Ups and Opt-ins can be used effectively to nudge users to go ahead and push the button to become a subscriber.

I love these two:

Opt-in Forms

It’s simple and easy to set up and get running. You use MailChimp or any mail program, to manage your list, but this is the thing that GETS them ON the list. One simple set up and you are done. You can place it anywhere on your site with a shortcode or you can have it appear any number of places, it’s up to you.

POPUPALLY

What I love about this plugin is that it’s also simple to set up and use. You can use it a couple different places on your site and have it automatically appear. The thing that works best is JUST when you attempt to leave a page, it shows up, but you can adjust everything from when it shows up to how long it lingers. In the paid version you have lots more features, but the free one is a great starter and does the job just fine.

Another suite of Opt-in tools is offered by SumoMe

It seems they have like a thousand different tools you can use to increase sharing, signups and engagement. So many in fact, that you just have to visit the site to pick and choose. You don’t have to use them all, but any of them will be well worth your time investment. Go to the site and watch their video on how their services work and how they can help you get more subscribers and actually engage with them more effectively.

Finally, there’s the landing page.

A landing page is a page that only has one choice, to opt-in to your list, so they can get that awesome ethical bribe you’re offering them like an ebook, white paper, video or other “prize.” I like to use Un-Bounce as a landing page generator.

Unbounce

This program isn’t actually a plugin, it’s a service. You use it to direct people to the landing page you create with their service, then when they opt-in to your maillist…BOOM! There is a learning curve to get started with it, but its not that bad and there are lots of free templates and other goodies to use while you are trying it out. There is a 30 Day free trial to get started with it. But the best part of it is that you get to see what an actual landing page can look like so even if you don’t continue with the service, you know what to do next.

Remember, the key to building your business lies in the strength of your list. Your list is the main way that potential clients can raise their hand and let you know they’re interested in your products and services. But you can’t help them if they don’t subscribe so they can get to know, like and trust you.

Comments

comments

More Awesomeness

most productive year ever

9 Steps to Creating Your Most Productive Year Ever

Each year, at this same time, you start to think about how to make the upcoming year better, more productive, more fruitful. I’m showing you 9 ways for you to make 2020 your most productive and profitable year ever.

Leave A Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.